This project focused on improving the quality, value and profitability of animal and crop products in the province of Soc Trang. It supports more sustainable production, development of higher quality agriculture products and certification of animal and crop products. More specifically, it addressed animal and crop variety and breed improvement performance recording systems, animal husbandry methods, and enhances animal and crop production regimes. In addition, the project targeted the introduction and acceptance of codes of practice and quality grades standards, accompanied by the introduction of quality price premiums as a basis for payment, thus enhancing the marketability and returns from production of higher quality, certified agricultural products.